Colours

Our world of colour differentiates us in the market. A conscious use of colour is important for our brand image.

Primary colour

The primary brand colour is Saas-Fee red. The primary colour always appears in full tone and must not be darkened or displayed transparently.

Saas-Fee Red

HEX	#de1925
RGB	222, 25, 37
CMYK	0, 100, 95, 0
PMS	2035 U

Accent colours

The accent colours are used in information graphics and distractors, among other things. The accent colours must never be the dominant colour in a design.

Green

HEX	#00917f
RGB	0, 145, 127
CMYK	80, 20, 55, 0

Brown

HEX	#87582d
RGB	135, 88, 45
CMYK	35, 60, 80, 30

Bordeaux

HEX	#862845
RGB	134, 40, 69
CMYK	35, 85, 35, 45

Blue

HEX	#046482
RGB	4, 100, 130
CMYK	90, 45, 30, 15

Support colours

The support colours are never used on a primary level, but support the primary colour. We primarily use them to structure the design and for the typography.